When you pick up a masala packet, you have roughly 45 seconds to make a decision that could influence every meal you cook for the next three months. Most consumers rely on familiarity, advertising, or price. A better approach is to follow a simple authenticity checklist before buying a packet of masala.
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14-07-2026 Read MoreFor decades, loose masala from your local kirana has been the unquestioned default in the kitchen. But it is a massive food safety blind spot hiding in plain sight. Branded masalas differ from loose masalas in five...
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