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Rajnigandha

A premium brand by the DS Group, Rajnigandha is synonymous with superior quality of pan masala, loved and trusted by patrons.

India has an ancient tradition of paan, a tradition from which the pan masala was born, a tradition of a divine taste surrounded by a rich culture and heritage. Most Indians are familiar with the rituals and accompaniments, for the paan is many things - a way of living, an auspicious symbol and offering, a mouth freshener and a digestive. It is also a part of folklore, sacred ceremonies, and has its place in literature, poems, in movies and music.

To continue the heritage of Paan, in 1983, DS Group introduced Rajnigandha Pan Masala, a premium offering to satiate discerning Paan lovers, who want the perfect taste of their good old Paan in dry form. Rajnigandha has allowed its aficionado their choice of taste, to travel with them, to stay with them, handy for use anytime and anywhere.

Over the years, Rajnigandha has become a household name, with millions of Indians choosing the brand for their daily dose of refreshments. The brand has been successful in building a strong brand image, leveraging its heritage, quality, and innovation to create a loyal customer base. Apart from India, Rajnigandha commands a significant presence internationally as well.

This iconic brand that has stood the test of time in India‘s competitive FMCG market. Its commitment to quality, innovation, and customer satisfaction has made it a leader in and a brand that is loved and trusted by millions of consumers.

Passion for perfection and quality has been the central premise for the brand since its birth. In the true tradition of excellence, today Rajnigandha is known for its consistent and delectable taste experience. Success has remained the core of brand since the advent of new millennium, with the tagline ‘‘Yun hi Nahin Main Rajnigandha Ban Jaata Hun ‘‘

Rajnigandha Pan Masala

The non-tobacco Pan Masala that redefined industry standards, Rajnigandha is a premium Pan Masala. It is a perfect blend of select superior quality ingredients with pleasing aromas, unique flavours, and delightful taste.

A rich blend of select ingredients like Betel Nut, Catechu, Lime, Cardamom Seeds and added flavours have made Rajnigandha the first choice for millions who seek a rich and refreshing taste. Each of these flavours brings an eclectic experience that is delightful, unique, and absolutely unforgettable!

Rajnigandha Meetha

A blend of premium quality ingredients, Rajnigandha Meetha gives a unique and refreshing taste. It has become a preferred choice for people who enjoy a sweet and refreshing taste.

The ingredients used in Rajnigandha Meetha include Dates, Supari, Katha, Lime and Cardamom.

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One of the key benefits of Rajnigandha Meetha is its ability to provide instant freshness. It leaves a pleasant aftertaste and helps to eliminate bad breath, making it a popular choice after meals or during social gatherings.

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Rajnigandha Clove

Rajnigandha Clove is a unique blend of finely selected natural clove extracts, providing a flavourful and aromatic experience with every bite. It epitomizes excellence through its rich flavour with intensely refreshing notes of clove.

Available in a convenient packaging, it ensures maximum freshness and hygiene. Each pack contains carefully selected natural clove extracts and other ingredients which are blended to perfection to provide a refreshing and invigorating experience.

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If you are someone who loves the surprisingly invigorating aroma of clove, Rajnigandha Clove is your kind of pan masala. It is perfect for those who want to indulge in a moment of relaxation and unwind after a long day.

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Rajnigandha Saffron

A unique blend of carefully selected premium quality saffron, Rajnigandha Saffron provides a rich and exotic taste with every bite. It is crafted with utmost care to ensure that you get the perfect balance of saffron and other exotic flavours, delivering a delectable and aromatic experience.

Its convenient packaging makes it easy to carry everywhere with you and ensures maximum freshness and hygiene. Rajnigandha Saffron is a perfect companion for those who appreciate the vibrant taste and rich aroma of saffron. It is a great choice for those who want to indulge in a moment of relaxation and unwind after a long day.



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