Executive/Sr. Executive- BTL
Designation: EXECUTIVE
Location: India UTTAR PRADESH Noida
Group: DS Group
Entity: Dharampal Satyapal Foods Limited
SBU: DS FOODS
Department: MARKETING
Function: MARKETING
Job Description:
- Designing consumer promotion plans to achieve BTL objectives.
- Evaluating, negotiating, and developing a cost-effective vendor base for all sales promotion media.
- Managing experiential on-ground activities and engaging directly with consumers.
- Tracking, measuring, and analyzing BTL campaign effectiveness to ensure ROI and provide insights for continuous improvement.
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