Milestones Milestones

Milestones

1948
  • India wakes up to quality chewing tobacco for the first time.
1963
  • The DS Group launches the first flagship brand – BABA.
baba
1976
  • Tansen Mouth Freshener enters Indian market.
1979
  • Tulsi Zarda added to the portfolio.
1983
  • The DS Group launches the groundbreaking Rajnigandha in the Mouth Freshener category.
Rajnigandha
1987
  • The DS Group makes its debut in the F&B category with Catch free flowing salt and pepper revolutionary table top dispensers.
Catch
1996
  • The 100% pure vegetarian Catch Silver &
    Gold Leaf
    is launched.
1999
  • PASS PASS – the fun mouth freshener launched
  • The DS Group changes the game with India’s First Natural Spring Water–Catch.
Pass-Pass
2000
  • The DS Group acquires Hotel Manu Maharani, Nainital and forays into hospitality.
  • The kitchen story receives a facelift. Catch introduces an enviable range of spices.
Hotel Manu Maharani
2001
  • The DS Group breaks new ground in worldclass eco-friendly packaging with DS Canpac.
2002
  • Catch adds fizz to the portfolio with Catch Club Soda in lifestyle beverage category.
  • New stars are born – Baba Elaichi & Supari launched.
2003
  • A new sip of freshness – Catch Clear & Flavoured Drink launched.
2005
  • New and refreshing taste gets added to beverages; Catch Spring Cola, Lime & Orange
2006
  • The DS Group makes the first inroad into Agri business.
  • The luxurious Manu Maharani Hotel, Nainital reopens to the people, this time with the hallmark quality of the DS Group behind it.
2007
  • First flexible packaging laminate unit set up.
  • Announces hotels in Jaipur, Kolkata, Guwahati and a resort at Jim Corbett.
2011
  • The DS Group continues its success story – ventures into Dairy Business.
  • The DS Group forays into Confectionery business with Pass Pass Chingles.
2012
  • Augmenting the confectionery basket further – soft chew fruit jelly FRU launched.
2013
  • A significant progress in the hospitality arena - ‘Namah’, a high-end resort opened at Jim Corbett.
  • The DS Group launches Rajnigandha Pearls, the refreshing silver coated cardamom seeds.
Namah
2014
  •  A first for the North East! Radisson Blu DS Hotel, the first 5 Star hotel in North East opened in Guwahati.
2015
  • A world-class experience! The DS Group opened Crowne Plaza in Jaipur.
  • The DS Group launched the first variant of Rajnigandha - Rajnigandha Clove.
  • Forays into the hard boiled candy segment– with Pulse, which becomes an instant nation-wide favorite.
  • Ventures into the revolutionary method of farming with less water and no soil– Hydroponics.
pulse
2018
  • An irresistible experience of taste with added health – Tulsi Royal Khajoor Plus added to the Mouth Freshener basket.
  • Fine, crunchy betel nut with a signature taste and aroma – the DS Group adds BABA Black Supari to its Mouth Freshener basket.
  • Rajnigandha added a new variant, Rajnigandha Saffron.
  • Catch expands portfolio with launch of Fresh Grinds.
2019
  • Catch introduces ready to use Ginger Garlic paste.